Yogen Fruz Signs Master Franchise Agreement for Illinois, USA including Chicago

Toronto, Ontario (November 20, 2007) – Yogen Früz USA Inc. is pleased to announce that the Company has completed a Master Franchise Agreement with Freezer Products LLC, for the State of Illinois, U.S.A. This agreement helps facilitate the rapid expansion of Yogen Früz outlets across the American Midwest. The city of Chicago and surrounding suburbs comprise the third largest metropolitan area in the United States.“We look forward to expanding our Yogen Früz brand into the heart of the American Midwest”, said Aaron Serruya, President. “We have entered into the Illinois agreement with a strong partner in order to quickly penetrate the territory”. The agreement strengthens our commitment to U.S. expansion and this growth continues to validate Yogen Früz brand leadership in the frozen yogurt category around the world”.

Yogen Früz USA Inc. is a subsidiary of Yogen Früz Canada Inc., a world leader in the frozen dessert category, with over 1,100 locations operating in over 20 countries around the world. Yogen Früz pioneered the frozen yogurt category, in Canada, when it opened its first store in 1986. Today with its new assortment of proprietary Probiotic frozen yogurt and its dairy and non dairy smoothies, it continues its strong tradition of market innovation and leadership. Yogen Früz provides customers with a healthy alternative to fast food that’s great tasting and nutritious, making it a great product for today’s healthy and active lifestyle.

3 Comments »

  1. I am a student registered the University College of the North in The Pas Manitoba and I have recently completed an assignment as a part of my course in Management which included reviewing articles in the book: Stephen P. Robbins; Mary Coulter; Nancy Langtons: Management, Eighth Edition, Pearson Education, Canada © 2006
    I was very impressed with Michael and Aaron’s management and development skills and especially the control they have consistently exhibited in maintaining the primary objectives of the company. I wish them all the continued success which they obviously deserve.

    Comment by Catherine Spence — December 3, 2007 @ 11:39 am

  2. I am a 15 year old girl living in Oak Lawn , Illinois. I enjoyed Yogen Fruz while visiting in Toronto last year. Me and a few friends visited orland mall and I made them try it. They all loved it. You see, it takes us about 25-30 minutes to get to Orland mall from where we live, and none of us being able to drive makes this even more difficult. We would LOVE if you could try and get a Yogen Fruz in our mall :

    Westfield Chicago Ridge Shopping Centre
    444 Chicago Ridge Mall
    Chicago Ridge IL 60415
    708 499 0840

    Me and my friends tell everyone how amazing it is , but they never get to try it because its too much of a trouble to go out to orland. PLEASE PLEASE PLEASE =D

    Comment by Rachel Pender — December 18, 2008 @ 6:39 pm

  3. Bring Yogen Fruz to the University of Illinois-Urbana Champaign. There are no frozen yogurt places there! We would love a healthy alternative to ice cream!

    Comment by Meghan — December 26, 2008 @ 3:36 pm

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