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July 23rd, 2008 no comments »
Yogen FrĂĽz announced today that YF Systems of Texas, LLC, will be opening up a series of franchise locations across
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Over the next year, YF Systems of Texas plans on opening several Yogen FrĂĽz stores in
“We were looking for someone who had worked with the
“Over the last four years, natural yogurts have been the fastest-growing food category in
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July 10th, 2008 comments
President Bush was seen enjoying a Yogen FrĂĽz strawberry banana non-fat frozen yogurt with John Kane, Yogen FrĂĽz Master Franchisee for Virginia, Maryland and Washington DC.
President Bush spoke at a fundraiser for Pat McCrory, who is running for Governor of North Carolina. Yogen Früz was enjoyed by all the guests in attendance. Yogen Früz will be coming to Virginia, Maryland and Washington DC very soon. In the meantime, it is available in Chicago, San Francisco and in over 20 countries around the world.
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June 26th, 2008 no comments »
International frozen yogurt chain Yogen FrĂĽz has Georgia on its mind with a master franchise agreement that will bring 10 stores to the Peach State over the next few years. The agreement with Atlanta-based LB Yogurt LLC is the third U.S. development contract signed by Yogen FrĂĽz in the last month and the sixth since mid-2007, marking the first phase of an expansion into the U.S.
“Georgia is a key point on our U.S. road map, and LB Yogurt will be a strong territory developer as well as a strong ambassador for our brand,” said Aaron Serruya, President of Yogen Früz. “At the same time, as our third master franchise announcement in a month, this agreement shows the power of the frozen yogurt space in general and the Yogen Früz experience in the space in particular. We may be selling the big chill, but the market is red-hot.”
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June 18th, 2008 no comments »
Yogen FrĂĽz has announced that it has signed a master franchise agreement with Miami-based Frozen Guy LLC that will bring 21 stores to South Florida over the next eight years. Yogen Fruz has granted exclusive development rights to Frozen Guy LLC for all of South Florida below the Tampa-St. Petersburg area, including Palm Beach, Broward and Miami-Dade counties.
“South Florida has ideal demographics for frozen yogurt stores, not to mention the kind of weather where frozen treats are appealing year-round. This area was therefore a major target for our development efforts,” said Aaron Serruya, President of Yogen Früz. “This agreement is an important step in our plans to lead the frozen yogurt category in the U.S. and we are fortunate to have the Frozen Guy LLC group help us focus on growth in this area.”
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June 16th, 2008 no comments »
Yogen FrĂĽz announced plans to open 16 stores in the Virginia and Washington, D.C. areas through a master franchise agreement with Raleigh, North Carolina-based YF Atlantic LLC. Plans are underway to secure the area’s first locations in Arlington, Alexandria, Chevy Chase, Fairfax, Tyson’s Corner, Washington DC’s East End, West End and Georgetown. The first location is expected to open early next year.
The contract marks the first for Yogen Früz in the eastern U.S. and the fifth master franchise agreement signed for the U.S. since mid-2007 as part of the company’s entry into the U.S. market. The first two U.S. stores opened last month in suburban Chicago’s Woodfield Shopping Center and San Francisco’s Embarcadero Center, with up to 1,000 U.S. outlets planned by 2018.
All stores feature Yogen Früz’s “Blend It” create-your-own frozen yogurt/fruit blends, mixed in the company’s proprietary machines while customers watch. Customers also have a “Top It” option consisting of plain yogurt with a choice of 18 toppings from fruit to granola, carob chips and Cap’n Crunch. Other menu items include dairy and non-dairy smoothies, fresh fruit cups, and parfait-style breakfast yogurt layered with fresh berries.
“We have a strategic road map for our U.S. expansion, and we are focusing on major metropolitan areas because they are the tastemakers for the country. The greater D.C. area was one of our top priorities,” said Aaron Serruya, President of Yogen Früz. “This agreement is therefore an important building block in our plan to make Yogen Früz the frozen yogurt brand of choice in the U.S. We are fortunate to be able to partner up with a strong group that will help us penetrate some parts of the eastern U.S.”
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June 11th, 2008 no comments »
San Francisco’s Embarcadero Center is normally inhabited by a group of conventional business professionals who traditionally do not get caught up in anything particularly of the moment.
Yet today, on a Friday afternoon when most of these members of the Bay Area’s creative class quietly slip away from the office and head out for an early start to the weekend, something strange is happening.
There is an excitement building throughout Embarcadero, as today is not your average day. What could it possibly be that would get a rise out of these careerists by the waterfront?
Simply put, America’s froyo frenzy is about to land right here in the Bay Area as San Francisco enters the yogurt phenomenon. Trendy, tart frozen yogurt touches down in San Fran as the global leading non-fat low calorie chain known as “Yogen Fruz” opens its first store on the west coast of the United States.
Yogen Fruz successfully launches in the USA, with legions of its international fans plus hordes of new converts to its Blend It or Top It froyo flavor, officially entering the frozen yogurt wars which is increasingly gripping America.
On this day, it is the official grand opening of a quintessentially modern dessert shop. Yogen Fruz unveils a refreshingly hip, contemporary look & feel, highlighted by an ultra cool “u” which may be the cutest new logo seen in these parts for quite some time.
Invitations were sent out to frozen yogurt fans, inviting people in the know to “Come and experience what the world is talking about” and they came, in droves. According to building security, Yogen Fruz’s grand opening in San Francisco was lined up deep for over 7 hours straight, and it’s been close to that way ever since.
The word of the day, “yummy”!
More photos available on Flickr in the Yogen Fruz Group pool!Â
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May 15th, 2008 6 Comments »
PUERTO RICO — Yogen Früz, a frozen yogurt chain with 1,100 stores in over 20 countries, is launching a bid for a major scoop of the American fro-yo market including the territory of Puerto Rico, with the opening of its first Puerto Rican store on May 24th, 2008, located at Centro Comercial Los Prados (Caguas, Puerto Rico).
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November 20th, 2007 comments
Toronto, Ontario (November 20, 2007) – Yogen Früz USA Inc. is pleased to announce that the Company has completed a Master Franchise Agreement with Freezer Products LLC, for the State of Illinois, U.S.A. This agreement helps facilitate the rapid expansion of Yogen Früz outlets across the American Midwest. The city of Chicago and surrounding suburbs comprise the third largest metropolitan area in the United States.“We look forward to expanding our Yogen Früz brand into the heart of the American Midwest”, said Aaron Serruya, President. “We have entered into the Illinois agreement with a strong partner in order to quickly penetrate the territory”. The agreement strengthens our commitment to U.S. expansion and this growth continues to validate Yogen Früz brand leadership in the frozen yogurt category around the world”.
Yogen Früz USA Inc. is a subsidiary of Yogen Früz Canada Inc., a world leader in the frozen dessert category, with over 1,100 locations operating in over 20 countries around the world. Yogen Früz pioneered the frozen yogurt category, in Canada, when it opened its first store in 1986. Today with its new assortment of proprietary Probiotic frozen yogurt and its dairy and non dairy smoothies, it continues its strong tradition of market innovation and leadership. Yogen Früz provides customers with a healthy alternative to fast food that’s great tasting and nutritious, making it a great product for today’s healthy and active lifestyle.
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October 1st, 2007 no comments »
Toronto, Ontario (October 1, 2007) – Yogen Früz USA Inc. is pleased to announce that the Company has completed a Master Franchise Agreement with YF LA Inc. for Southern Los Angeles County, in the State of California, U.S.A. This agreement extends to cities such as Long Beach, Santa Monica and Pasadena.
Yogen Früz expects to begin opening its contemporary retail stores in Los Angeles by early 2008. “Since opening the first Yogen Früz outlet in 1986, Yogen Früz has enjoyed 22 years of continuous viability and profitability in Canada and around the world” said Aaron Serruya, the Company’s President. “The agreement announced today builds on that pattern of success, by opening a large new market and presenting more of our healthy frozen dessert to consumers while adding scope and depth to our franchising business in the USA. We look forward to working with YF LA Inc. to successfully launch Yogen Früz in Los Angeles County.”
The Company will be retaining the rights for the remaining portion of LA County to develop that part of the state via corporate and franchised stores. “We are excited about our most aggressive expansion ever, which is to be focused in the USA,” said Serruya. “We are seeking strong retail locations throughout the USA, but specifically in the States of Florida, San Francisco Bay Area and now LA County. The Company is planning to open over 1,000 locations in the USA over the next 7 – 10 years.”
Yogen Früz USA Inc., is a subsidiary of Yogen Früz Canada Inc., a world leader in the frozen dessert category, with over 1,100 locations operating in over 20 countries around the world. Yogen Früz pioneered the frozen dessert/snack business when it opened its first store in 1986. Today with its new assortment of proprietary Probiotic frozen yogurt and its dairy and non dairy smoothies, it continues its strong tradition of market innovation and leadership. Yogen Früz provides customers with a healthy alternative to fast food that’s great tasting and nutritious, making it a great product for today’s healthy and active lifestyle.
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September 26th, 2007 2 Comments »
TORONTO, Sept. 25 /PRNewswire/ - Yogen Fruz USA Inc. is pleased to announce that the Company has completed a Master Franchise Agreement with Two Towers Inc. for the San Francisco Bay Area, in the state of California, U.S.A. This agreement extends to cities with a middle-to-high income demographic such as Berkley and Walnut Creek.
The Company, who recently announced a Master Franchise Agreement with Titan Group Inc. for Northern Florida, is continuing its aggressive expansion program by entering the San Francisco Bay Area with a strong regional partner in order to quickly penetrate this territory. “We are particularly excited about the flagship location, which will act as our showpiece outlet for northern California,” commented President, Aaron Serruya.
Yogen Fruz expects to open in the San Francisco Bay Area by the end of December, 2007 including a location at Three Embarcadero Center, Ground Level, in the heart of the financial district. Over a five year period, a target of 35 outlets has been set for the region. “The Company will be showing great momentum in the future as it continues to complete new master franchise arrangements in the United States,” Serruya said. “We believe that both Florida and California will experience the same high level of success that we have achieved in over 20 countries around the world.”
Yogen Fruz USA Inc., is a subsidiary of Yogen Fruz Canada Inc., a world leader in the frozen dessert category, with over 1,100 locations operating in over 20 countries around the world. Yogen Fruz pioneered the frozen dessert/snack business when it opened its first store in 1986. Today with its new assortment of proprietary Probiotic frozen yogurt and its dairy and non dairy smoothies, it continues its strong tradition of market innovation and leadership. Yogen Fruz provides customers with a healthy alternative to fast food that’s great tasting and nutritious, making it a great product for today’s healthy and active lifestyle.
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September 26th, 2007 no comments »
TORONTO, Sept. 18 /PRNewswire/ - Yogen Fruz USA Inc. is pleased to announce that the Company has entered into a Master Franchise Agreement with Titan Group Inc. for Northern Florida, United States of America.
“We believe that Orlando will experience the same high level of success that we have achieved in major cities worldwide,” said Aaron Serruya, the Company’s President. The metropolitan areas of Orlando, Deltona and Daytona Beach, Florida carry a total population of 2,633,282 (as of 2006) and carry three of the 25 fastest-growing counties in the United States. The region sees an estimated 52 million tourists a year.
The Company will be retaining the rights in Southern Florida and developing that part of the state corporately as well as via the franchise model. “Our growth will be showing great momentum in the future, as we add new Master Franchises in several new states,” Serruya said. “With today’s healthier better for you lifestyle, there has been an increased interest in nutrition and healthy foods. Yogen Fruz is delighted to be able to provide consumers with healthy better for you products as part of an effort to cope with the stresses of modern living.”
Yogen Fruz USA Inc., is a subsidiary of Yogen Fruz Canada Inc., a world leader in the frozen dessert category, with over 1,100 locations operating in over 20 countries around the world. Yogen Fruz pioneered the frozen dessert/snack business when it opened its first store in 1986. Today with its new assortment of proprietary Probiotic frozen yogurt and its dairy and on dairy smoothies, it continues its strong tradition of market innovation and leadership. Yogen Fruz’s “Better For You” program aims to continue brand presence as a healthy choice lifestyle product, for every member of the family.
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